August Roofing & Solar Case Study
BECOMING THE
#1 ROOFER IN SOCAL
THE PROBLEM
August Roofing and Solar came to Stoke Light after having bad experiences with communication and execution with a previous marketing agency.
They were looking for someone they could have on retainer that could increase their brand awareness in the Greater Los Angeles area, particularly using videos paired with Youtube & Google SEO, local Social Media SEO, Paid Google Local Search Ads, and Google Business Profile optimization.
We worked preliminarily in Month 1 identifying their ideal customer and needs.
After, we started creating a series of videos to bring value and awareness to customers. We optimized all social and search channels for their business to increase SEO on any platform they were on.
GETTING PERSONAL
We also took time to reevaluate assets being used for video and images, creating a library of non-stock assets that showed August Roofing & Solar in action.
This allowed them to stand out from the competition and have their personal brand on all visual assets.
THE RESULTS
At the end of year 1 of our retainer, August Roofing came up in the top search results locally in their listings on social, and ranked the #1 Roofing Contractor in Simi Valley.
For Paid Advertising, Google Local Search Ads became a viable market or lead generation after our creation and optimization.
ON SOCIALS
ON WEBSITE
August Roofing & Solar
ended 2022 at
9.9 Million in Revenue.
A 47% increase from 2021
THE NEXT YEAR...
With the trust made over 2022’s results, August Roofing & Solar allowed us to help reshape their marketing from the ground up using the StoryBrand method. With our CEO, Brian Davis, officially certified as a StoryBrand coach, we took this methodology to build new ground:
- rebrand their website
- write new blogs
- Update internal sales pitches
- Design new marketing graphics
- New Google Ad Campaigns
- New Meta Ad Campaigns
YEAR 2 RESULTS
At the end of Year 2 of our retainer and after reevaluating all marketing efforts with StoryBrand…
social and website metrics saw a massive boost across the board.
In 2023, August Roofing increased to
12 Million in Revenue
A 22% increase from 2022!